EXERTIS IS A DISTRIBUTOR OF BRANDSHIELD IN THE MIDDLE EAST AND AFRICA REGION.
SOLUTIONS
- Monitor domain names and website content including images to detect and remove cybersquatting, phishing attacks, copycat sites, online scams, and fraud networks
- Monitor key social platforms to detect pages and accounts impersonating high level executives or the brand itself
- Focus an actionable threat and eliminate noise. Complete map of your digital threats to allocate resources and take high level threats and networks down.
- Multi-layer remediation ensuring fast detection and takedown of digital threats, including OSINT blocking, phishing takedoen and disruption, and IP claims-based takedowns
- Detect fraudulent paid ads and fraud networks targeting your company and customers
Brand protection software guards against risks like product listings, websites, and social media that infringe on your intellectual property, sell counterfeit products and commit other online scams.
BrandShield uses AI and machine learning to detect and take down infringements like counterfeits, grey market dealers, and brand impersonation with a success rate of over 98%. Save time with BrandShield’s takedown capabilities to remove volumes quickly and efficiently.
Marketplace brand protection challenges
Online Trademark Infringement is the unlawful use of work protected by a registered trademark online. It is simple to copy brand names and logos, or even to register a domain name containing unauthorized use of trademarks for counterfeit or grey market scams.
BrandShield Trademark Infringement Protection Benefits
Online marketplaces have changed e-commerce forever and given smaller brands a chance to grow, but these sites pose numerous challenges around online brand protection. Here’s what you need to know to safeguard your brand’s reputation and bottom line.
Tailored Solutions
Since individual marketplaces utilize different technology, BrandShield tailors their solution for each customer and monitors marketplaces constantly to ensure quicker responses to emerging threats.
Expertise
BrandShield’s enforcement managers and threat hunters are experienced IP professionals, with extensive, hands-on legal expertise. They regularly perform takedowns across all online marketplaces, with a staggering 98% success rate. Leveraging the invaluable experience of our team, we specialize in resolving challenging, complicated cases. Beyond removing counterfeits, we are able to leverage our expertise and expansive knowledge to resolve tricky gray market issues.
Automation
The level of automation is a critical factor in ensuring that online marketplace brand threats are swiftly resolved. BrandShield leverages unique, proprietary technology in the form of dedicated crawlers and APIs that automatically monitor hundreds of marketplaces. All data obtained from the crawlers and APIs are retrieved and analyzed. Various in-house tools and features are deployed in automations to scan that data for violations, as opposed to other brand protection services which carry out those analyses via a lengthy, manual process. Effective marketplace brand protection requires this level of automation.
FEATURES
Online impersonation such as fake social accounts or spoofed domains is so widespread that CISOs and Cyber Security Officers cannot ignore anymore, or leave it to the marketing people that are unaware and unequipped for the task. BrandShield detects employee impersonation in every digital platform, connecting the dots to find impersonation clusters with advanced social engineering analysis capabilities. Whether it’s C-level impersonation or any other employee impersonation, if you do not detect and remove them you are exposed to phishing, customer fraud, information leakage, counterfeit distribution, reputation decrease, misrepresentation of the company to customers, partners and employees.
BrandShield’s Anti-phishing dashboard includes innovative features like Website Duplication Detector, automated takedown notices, blacklists and more.
Looking for Anti-Counterfeiting Solution that Works?
Counterfeiting is the thorn on any successful product based company’s side. As a market leader in developing cutting edge technologies and best practices to detect and remove counterfeit products, BrandShield’s crawling and scraping capabilities enable the system to automatically cover hundreds of marketplaces and online platforms, and our experienced enforcement managers, all with IP legal education and knowledge, tailor your takedown suit based on your industry and online problems, to promise fast takedowns with high success rates (>98%).
Extend your security outside your firewall.
BrandShield provides a complete digital threat map, by monitoring the Internet including social media to detect phishing sites and pages, impersonation and online fraud. Our takedown services are efficient and quick, transparent to you at any time from the system’s Threat Dashboard. Be in control with periodical reports on your takedowns and enforcement efforts.
Social media is everywhere today. Your company pages sell or communicate with customers, providers and partners, personal employee/customer accounts or official C-Level pages. They are all targets for social fraud.
Sophisticated social engineering and the basic trust in social media make it hard to identify and protect against social scams.
Did You know?
Monitor social media networks to detect C-level impersonation or phishing accounts, and remove them before they are used to lure employees to provide personal or sensitive data like credentials to your networks, or to provide new fake payment details to a partner or even to create a scandal using your name.
Bad actors have been exploiting the long tail Pay-Per-Click ads almost from the very first day. Today when PPC ads have become an essential and sometimes the major sales and marketing tool used by so many companies.
Trademarks and brand name abuse in PPC ads is increasing by the day. PPC ads leading to counterfeit websites or listings is very common indeed but there are several other risks you should be aware of and manage for your brand: Trademark infringements, competitors stealing your traffic, others diverting potential customers to other brands, affiliates violating regulations on your behalf and exposing your company legally and more.
BrandShield scans any search term of your choice on Google and Bing, monitors for this brand 24/7 and provides detailed reports of PPC ads that abuse or misuse your brands or trademarks. Know who is advertising when they advertise and where they lead the customer, and take the abuse down!
